Marketing Manager at Arabian Tires – Jeddah

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Job Description

Brief
Arabian Tires Est, one of the largest tire and automotive battery importers in Saudi Arabia, aims to build a marketing department in order to help promote its products in Saudi Arabia, building brand awareness and leading to higher sales and brand positioning. 

Job Summary
The marketing manager takes full responsibility for the marketing department of Arabian Tires, builds promotional campaigns, brand awareness campaigns and events, as well as loyalty programs, in order to ultimately increase sales, brand positioning, and brand loyalty.
Role
The brand marketing manager should be experienced with traditional marketing techniques in Saudi Arabia, as well as able to create new disruptive ideas. Traditional marketing experience is key, inclusive of experience in B2B marketing, promotional campaigns, signboards, billboards, giveaways, loyalty programs, and events. Digital marketing experience is important, but not the focus.
Responsibilities

  • Build marketing campaigns from scratch for the brands represented by Arabian Tires
  • Run local campaigns, both traditional and digital, classical and disruptive, in both Arabic and English for B2B and B2C channels
  • Communicate and understand our customers, who are both tire wholesalers, tire retailers, and final customers
  • Manage creation of signboards, billboards, in-store marketing items, giveaways, etc
  • Create market reports for management
  • Market research
  • Attend and/or participate at events, conventions, conferences, and trade shows across Saudi Arabia
  • Hold regular internal meetings with the different teams for collaborations
  • Coordinate with suppliers on their goals and strategies
  • Coordinate with internal designers and social media specialist for campaigns
  • Plan and manage budgets

Skills

Skills and Qualifications

  • Modern marketing thinking
  • Good eye for design
  • Understand local culture well
  • Awareness of local events, influencers, trends
  • Awareness of legal and permit framework for marketing campaigns
  • Understanding of ATL/BTL marketing
  • Copy-write
  • Traditional and some digital marketing skills
  • Excellent reporting ability
  • Arabic and English Speaker
  • 5 years experience

Job Details

Job Location
Jeddah , Saudi Arabia

Company Industry
Automotive Dealership & Distributor; Automotive Repair, Spare Parts, & Support Services

Company Type
Employer (Private Sector)

Job Role
Marketing and PR

Employment Type
Full Time Employee

Monthly Salary Range
$3,000 – $4,000

Number of Vacancies
1

Preferred Candidate

Career Level
Management

Years of Experience
Min: 5

Residence Location
Jeddah ,Saudi Arabia ; Riyadh,Saudi Arabia

Gender
Male

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